Navigating the Big Pond: The Heart of Small Business in the Software Reselling World

Melissa and colleague at ASI event

By Melissa Mack, Managing Partner and Co-Founder of IBC

Hello there!

I’m just a small fish in the big pond of software reselling, surrounded by pretty large creatures. But let me tell you, after attending two inspiring partner conferences recently – the iMIS Partner Summit and Sage Transform – I’m reminded of just how crucial our small-scale operations are in this vast ecosystem.

The conferences, themed ‘Better Together’ and ‘Winning Together,’ felt like a warm hug, affirming the commitment of our partners, ASI and Sage, to our collaborative journey. It was an eye-opener and a heart-filler, fueling my drive with fresh energy and focus.

The Magic of Working Together
These gatherings highlighted something beautiful—competition aside, there’s incredible power in collaboration. It’s a message that sings to the soul of small business owners like me. We thrive on building strong, heartfelt partnerships. Our larger software pals’ dedication to nurturing these bonds isn’t just comforting; it’s downright inspiring.

Our Small Size, Our Big Impact
Even in the shadows of the giants, our contributions sparkle. We’re nimble, we offer a personalized touch that can’t be matched, and we adapt at the speed of light. We’re passionate about our work, complementing the might and resources of our bigger buddies. This David-meets-Goliath dynamic keeps our industry lively and forward-moving.

Recharged and Ready to Go
These partner conferences were more than meetings; they were a recharge station for my entrepreneurial spirit. Listening to our software partners share their commitment to our mutual success was like a pep talk from a good friend. It reminded me that we are important in this ecosystem. With a rejuvenated spirit, I’m more eager than ever to tap into these partnerships, driving our growth in this interconnected community.

Looking Ahead Through a Collaborative Lens
The outlook for small businesses in the software reselling scene is bright and promising. The shift towards collaboration, as beautifully laid out in the conference themes, hints at a future where working together trumps going at it alone. It’s a refreshing change that opens doors to innovation and superior service as we combine our strengths to tackle the digital age’s challenges.

Wrapping Up
As we navigate the complex waters of selling and supporting EMS and ERP systems, the mantras ‘Better Together’ and ‘Winning Together’ are our guiding lights. They remind us of the beauty of partnerships, the indispensable role of small businesses, and the incredible outcomes we can achieve through unity. With a heart full of renewed energy and focus, small business owners like me are set to make waves, proving that in a world of giants, we’re not just present; we’re pivotal.

About IBC: At IBC, we have a deep understanding of the critical business needs and processes specific to associations, non-profits, and unions. We ‘get’ your culture, your goals, and what drives you, too. Focused exclusively on and dedicated to delivering the most effective AMS, LMS, and Cloud Financial Software for our clients, we’re well-versed in identifying and applying the integration techniques that will save you time and money. Since 2001, our cutting-edge products, unparalleled responsiveness, and award-winning services have helped organizations like yours increase their operational and financial performance by leveraging best practices and proven solutions. For more information about IBC, please visit the website at or call 443.603.0215.

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